I saw a couple support emails come in today from people asking if it’s a good idea to send emails Sunday night. Their theory, which definitely does make sense, is that by sending their email marketing campaign Sunday night, they’ll  be first in their recipient’s inbox come Monday morning.
While it is true that sending an […]

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As of lately, I’ve heard several customers call in and ask about the length of their email marketing campaign that they are putting together. They want to know if it is wise to pack their email full of information or if it’s better to be brief and to the point.
Our email marketing studies consistently show […]

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